Public Opinion Center
Traffic Services
Goals of POC
  • Measuring the level of satisfaction of the public as well as the employees, through opinion surveys, with the services offered to them.
  • Identifying public opinions trends by knowing the needs and aspirations of community in order to determine the aims that must be achieved by the plans and programs that target the interest of communities as well as measuring indicators of success or failure of those plans/programs, and adopt appropriate solutions.
  • Achieving societal participation for developing the performance of the various sectors of the community through providing survey services.
  • Supporting the top management to take the appropriate decisions in various areas according to the analytical results of surveys.
  • Creating a database of surveys results to compare with the international centers of public opinion surveys and benchmarking centers.
  • Achieving transparency between Public Opinion Center and the public through the publication of the survey results in media.